Oct 13 close Sign in

Media & telecom

Quebecor (QBR.B)

Listed on the Toronto Stock Exchange; prices in Canadian dollars. All 218 TSX stocks.

Your signal

Buy62 / 100

Buy: 62 is at or above your Buy line of 60. Off the high (−8% from its 1-year high) scores 74 and lifts it; Plays in (50%) scores 50 and holds it back.

Every factor in this score has a tested record: each was checked month by month since 2011 on numbers public at the time.

Factor you weightQBR.BPointsWeightAdds
Plays in50%504020.0
Off the high−8% from its 1-year high743022.2
Trend+8% vs 200-day663019.8
Email me when it flips

Your signal is the one call Be The Puck makes on a stock, and you set it: weight the plays, analysts, P/E, growth, debt, trend and more, and move the Buy and Sell lines. Every page follows your choice. How the score works

All 18 factors for QBR.B
FactorQBR.BPointsWhat it is
Plays in50%50The share of the plays you count that hold it now.
Analysts' upside+14% · 15 analysts49How far analysts' average 12-month target sits above the price (3+ analysts). −20% scores 0, +50% full marks; at most 50 while the price is below its 200-day average, since targets lag a falling price.
Analysts' rating1.9 · buy53The analysts' average recommendation: strong buy scores 100, hold or worse 0.
P/E15.7×80Price over the last four quarters' earnings per share. Lower ranks higher; a loss scores 0. Source: Yahoo Finance.
Forward P/E13.5×63Price over next year's expected earnings. Lower ranks higher; an expected loss scores 0. Source: Yahoo Finance.
PEG2.4125P/E divided by expected earnings growth. Lower ranks higher; around 1 is often read as fair for the growth. Source: Yahoo Finance.
Price to sales2.5×64Market value over the last 12 months' revenue. Lower ranks higher. Source: Yahoo Finance.
Price to book5.2×30Price over book value (assets minus debts) per share. Lower ranks higher. Source: Yahoo Finance.
Dividend yield2.9%67Dividends over the last year as a share of the price. Higher ranks higher; no dividend scores 0. Source: Yahoo Finance.
Earnings growth+26%55Earnings per share over the last four quarters against the four before (the latest quarter on a year earlier where filings aren't available). Higher ranks higher. Source: Yahoo Finance.
Revenue growth+4%22Revenue over the last four quarters against the four before (the latest quarter on a year earlier where filings aren't available). Higher ranks higher. Source: Yahoo Finance.
Profit margin16%61Net profit as a share of revenue. Higher ranks higher. Source: Yahoo Finance.
Return on equity35%88Profit as a share of shareholders' equity. Higher ranks higher. Source: Yahoo Finance.
Debt to equity2.40×5Debt against shareholders' equity. Lower ranks higher; negative equity scores 0. Source: Yahoo Finance.
Off the high−8% from its 1-year high74How far the price sits below its highest close of the last year: 100 points at the high, none at 30% or more below. The exit rule: a stock that keeps falling loses points whatever else it has going for it.
Trend+8% vs 200-day66How far the price sits above its 200-day average. Higher ranks higher.
1-year momentum+50%78The price change over the last 12 months. Higher ranks higher.
Low crash exposure1/10 · low90The storm test: 100 for no exposure, 10 points off per point of exposure.

The read

Test a theory on QBR.B

This analysis does not constitute trading advice. Please meet with an advisor or independently review sources before making any decision. New to this? Start with the basics.

Plays in50 / 100Every play Be The Puck tests, in 7 families.
Crash exposureLow1 of 10 on the storm testMayer Multiple1.08×Price ÷ its 200-day average (+8%). Higher than on 60% of days since 2005. Above 2.4 is Mayer's overheated zone.

The most accurate play in each family

Each family's play whose calls went the right way most often, tested on 351 stocks since 2005, and what it says about QBR.B now.

A call is right when the stock rose after an in call or fell after an out call. Trend plays are built to take many small losses for a few big wins, so their hit rates run lower; being right often isn't the same as making the most money. How we test a play.

QBR.B, day by day

How to read candlesticks

Each candle is one trading day: the box spans the open and close, the thin line the day's high and low. Hollow boxes closed up, filled boxes closed down. Toggle the averages to see the trend the plays read. Dots above the candles mark news and company filings: hover or tap one to see the story and how the stock moved from the last close before it, against the market on the same days.

What moved QBR.B lately

Its 3 biggest moves against the S&P/TSX in the last 30 sessions, the news read on each, and how reliably that kind of news has moved stocks before. How it's measured

Fri Oct 9−5.2% against the S&P/TSX2.8× a normal day

QBR.B −3.7%, the S&P/TSX +1.5% that session.

No earnings report, rating change, 8-K filing or news story on QBR.B was found for this session. Headlines that day were commentary or previews rather than news. The S&P/TSX moved +1.5%. The 9 other Media & telecom stocks Be The Puck covers moved −3.6% on average: much of the move was shared with its group.

Tue Oct 6+4.9% against the S&P/TSX2.8× a normal day

QBR.B +5.3%, the S&P/TSX +0.4% that session; +2.9% against the S&P/TSX over five sessions.

No earnings report, rating change, 8-K filing or news story on QBR.B was found for this session. Headlines that day were commentary or previews rather than news. The S&P/TSX moved +0.4%. The 9 other Media & telecom stocks Be The Puck covers moved +0.4% on average, so most of the move was its own.

Fri Sep 4+3.6% against the S&P/TSX2.2× a normal day

QBR.B +3.2%, the S&P/TSX −0.3% that session; +4.0% against the S&P/TSX over five sessions.

No earnings report, rating change, 8-K filing or news story on QBR.B was found for this session. Be The Puck's headline archive for QBR.B starts Oct 5, so news stories from that day aren't in it. The S&P/TSX moved −0.3%. The 9 other Media & telecom stocks Be The Puck covers moved −0.9% on average, so most of the move was its own.

Two years of calls, week by week

InOutShare of plays in

One row per play, grouped by family. When most rows turn green at once, the trend is broad. When they split, the plays disagree and the stock is usually chopping sideways.

Every play on QBR.B

All 100 plays, by family.

Calls right: how often the play's calls on QBR.B went the right way since 2005. Record columns: play / buy and hold, annual return and worst drawdown since 2005. Click a column to sort.Sort with the menu above the list.

PlayCallSinceNext moveCalls rightAnnual returnWorst drawdown
Trend following
PB EMABitcoin Playboy · dailyINOct 13, 2026 0.0%Exit below C$63.20 (−1.5%)24% 163/691+2.3% / +12.9%−48.6% / −66.6%
Bull Market Support BandBenjamin Cowen · weeklyOUTAug 21, 2026 +3.8%Enter above C$65.04 (+1.4%)29% 34/118+6.8% / +12.9%−39.2% / −66.6%
Ripster EMA CloudRipster · dailyINOct 13, 2026 0.0%Exit below C$63.32 (−1.3%)22% 88/407+4.3% / +12.9%−37.7% / −66.6%
Trend TemplateMark Minervini · dailyINOct 13, 2026 0.0%Exit below C$63.38 (−1.2%)20% 28/140+3.6% / +12.2%−25.7% / −66.6%
Stage AnalysisStan Weinstein · weeklyOUTOct 2, 2026 +2.9%Enter above C$62.97 (−1.8%)18% 18/98+6.1% / +12.9%−50.8% / −66.6%
Stage 2 + Mansfield RSStan Weinstein · weeklyOUTOct 2, 2026 +2.9%Enter above C$63.03 (−1.7%)31% 31/100+5.7% / +12.9%−28.0% / −66.6%
10-Month SMAMeb Faber · month-endINJul 31, 2024 +126.5%Exit below C$59.89 (−6.6%)32% 13/41+10.5% / +12.9%−39.4% / −66.6%
200-Day RulePaul Tudor Jones · dailyINJan 27, 2025 +114.1%Exit below C$59.68 (−7.0%)14% 25/179+9.4% / +12.9%−35.5% / −66.6%
Golden CrossMarket tradition · dailyINAug 23, 2024 +108.0%Not on one close36% 10/28+11.5% / +12.9%−39.0% / −66.6%
Granville 200-DayJoseph E. Granville · dailyINJan 27, 2025 +114.1%Exit below C$59.68 (−7.0%)19% 19/101+10.7% / +12.9%−28.0% / −66.6%
Hull Moving AverageAlan Hull · weeklyOUTJul 10, 2026 −3.1%Enter above C$62.88 (−2.0%)38% 54/142+6.9% / +12.9%−40.2% / −66.6%
Kaufman Adaptive MAPerry J. Kaufman · dailyINOct 13, 2026 0.0%Exit below C$62.61 (−2.4%)22% 190/849+1.1% / +12.9%−57.8% / −66.6%
TEMA CrossoverPatrick G. Mulloy · dailyINSep 9, 2026 +1.1%Exit below C$55.47 (−13.5%)44% 103/235+6.7% / +12.9%−51.6% / −66.6%
Seykota 15/150Ed Seykota · dailyINAug 7, 2024 +115.9%Not on one close27% 7/26+8.7% / +12.0%−37.0% / −66.6%
Guppy Multiple MAsDaryl Guppy · dailyOUTJul 31, 2026 −0.4%Enter above C$66.26 (+3.3%)36% 43/120+9.2% / +12.9%−40.2% / −66.6%
Ichimoku CloudGoichi Hosoda · dailyOUTAug 20, 2026 +4.7%Enter above C$65.43 (+2.0%)26% 34/130+6.4% / +12.9%−43.4% / −66.6%
SupertrendOlivier Seban · dailyOUTJul 31, 2026 −0.4%Enter above C$64.83 (+1.1%)38% 52/138+4.0% / +12.9%−48.3% / −66.6%
Williams AlligatorBill Williams · dailyOUTSep 28, 2026 +3.0%Not on one close41% 127/312+5.2% / +12.9%−55.6% / −66.6%
Vortex IndicatorEtienne Botes & Douglas Siepman · dailyOUTOct 9, 2026 +3.0%Enter above C$62.36 (−2.8%)35% 202/578+4.0% / +12.9%−36.4% / −66.6%
AroonTushar S. Chande · dailyINOct 6, 2026 −1.0%Exit below C$60.10 (−6.3%)40% 89/225+7.8% / +12.9%−29.5% / −66.6%
Parabolic SARJ. Welles Wilder Jr. · dailyINOct 6, 2026 −1.0%Exit below C$61.23 (−4.5%)36% 178/491+6.9% / +12.9%−37.9% / −66.6%
ADX TrendJ. Welles Wilder Jr. · dailyOUTJul 14, 2026 −2.5%Not on one close31% 56/182+2.1% / +12.9%−41.8% / −66.6%
MACD Zero LineGerald Appel · dailyINOct 13, 2026 0.0%Exit below C$62.87 (−2.0%)36% 59/165+8.8% / +12.9%−43.8% / −66.6%
Zweig 4% ModelMartin Zweig · weeklyINSep 4, 2026 +0.3%Exit below C$61.86 (−3.6%)35% 64/185+3.7% / +12.9%−47.4% / −66.6%
MAMA/FAMA CrossJohn F. Ehlers · dailyINOct 9, 2026 +3.0%Exit below C$53.66 (−16.3%)39% 84/217+8.4% / +12.9%−37.8% / −66.6%
Schaff Trend CycleDoug Schaff · dailyOUTSep 28, 2026 +3.0%Enter above C$65.05 (+1.4%)36% 84/234+4.9% / +12.9%−52.5% / −66.6%
Zero Lag EC CrossJohn F. Ehlers & Ric Way · dailyINOct 13, 2026 0.0%Exit below C$62.78 (−2.1%)35% 48/139+6.8% / +12.9%−43.8% / −66.6%
DP Trend ModelCarl Swenlin & Erin Swenlin · dailyOUTAug 20, 2026 +4.7%Enter above C$68.21 (+6.3%)32% 34/106+9.1% / +12.9%−49.9% / −66.6%
Elder Triple ScreenAlexander Elder · dailyOUTOct 2, 2026 +2.9%Not on one close40% 75/186+6.7% / +12.9%−36.1% / −66.6%
Holy GrailLinda Bradford Raschke & Larry Connors · dailyOUTJul 13, 2026 −2.8%Not on one close48% 28/58+2.1% / +12.9%−8.2% / −66.6%
Breakouts & channels
Four-Week RuleRichard Donchian · dailyOUTJul 24, 2026 −1.1%Enter above C$65.31 (+1.8%)42% 48/114+6.6% / +12.9%−31.4% / −66.6%
Turtle System 1Richard Dennis & William Eckhardt · dailyOUTJul 24, 2026 −1.1%Enter above C$65.31 (+1.8%)37% 50/134+4.1% / +12.9%−25.5% / −66.6%
Turtle System 2Richard Dennis & William Eckhardt · dailyOUTJul 24, 2026 −1.1%Enter above C$68.22 (+6.4%)40% 34/84+6.5% / +12.9%−25.5% / −66.6%
Clenow TrendAndreas F. Clenow · dailyOUTJul 24, 2026 −1.1%Enter above C$68.11 (+6.2%)31% 28/90+5.4% / +12.9%−22.3% / −66.6%
Darvas BoxNicolas Darvas · dailyOUTJun 22, 2026 −3.2%Not on one close40% 40/100+7.4% / +12.9%−47.4% / −66.6%
Keltner ChannelChester W. Keltner & Linda Bradford Raschke · dailyOUTJun 22, 2026 −3.2%Enter above C$67.38 (+5.0%)33% 43/130+2.7% / +12.9%−27.1% / −66.6%
Bollinger BreakoutJohn Bollinger · dailyOUTJun 17, 2026 −4.2%Enter above C$66.09 (+3.0%)40% 79/198+6.7% / +12.9%−29.0% / −66.6%
Chandelier ExitChuck LeBeau · dailyINOct 6, 2026 −1.0%Exit below C$60.51 (−5.7%)39% 66/169+7.2% / +12.9%−32.7% / −66.6%
Wilder Volatility SystemJ. Welles Wilder Jr. · dailyINOct 6, 2026 −1.0%Exit below C$59.23 (−7.7%)36% 58/159+4.4% / +12.9%−45.0% / −66.6%
P&F Double TopA.W. Cohen & Thomas J. Dorsey · dailyOUTAug 20, 2026 +4.7%Enter above C$69.25 (+8.0%)41% 25/61+9.3% / +12.9%−48.4% / −66.6%
Chande Kroll StopTushar S. Chande & Stanley Kroll · dailyINOct 6, 2026 −1.0%Exit below C$61.46 (−4.2%)26% 81/315+4.1% / +12.9%−33.8% / −66.6%
Acceleration BandsPrice Headley · dailyOUTJun 5, 2026 −5.0%Not on one close38% 40/106+2.7% / +12.9%−16.0% / −66.6%
TTM SqueezeJohn F. Carter · dailyOUTJun 5, 2026 −5.0%Not on one close37% 56/150+3.7% / +12.9%−26.5% / −66.6%
NR7 BreakoutToby Crabel · dailyOUTSep 17, 2026 +0.7%Enter above C$64.83 (+1.1%)33% 218/656+6.4% / +12.9%−40.6% / −66.6%
Bollinger SqueezeJohn Bollinger · dailyOUTDec 15, 2023 +131.5%Not on one close37% 11/30+2.0% / +12.9%−9.8% / −66.6%
Momentum
12-Month MomentumMoskowitz, Ooi & Pedersen · month-endINFeb 28, 2025 +104.9%Exit below C$45.16 (−29.6%)38% 9/24+11.8% / +12.4%−31.5% / −66.6%
12-1 MomentumNarasimhan Jegadeesh & Sheridan Titman · month-endINAug 30, 2024 +104.4%Not on one close35% 8/23+10.3% / +12.4%−28.9% / −66.6%
Dual MomentumGary Antonacci · month-endINMar 31, 2025 +84.7%Exit below C$50.21 (−21.7%)41% 16/39+8.2% / +12.4%−26.3% / −66.6%
Stocks on the MoveAndreas F. Clenow · dailyOUTSep 15, 2026 −0.6%Not on one close19% 29/156+7.1% / +12.9%−28.4% / −66.6%
52-Week HighThomas J. George & Chuan-Yang Hwang · month-endINAug 30, 2024 +104.4%Exit below C$59.19 (−7.7%)29% 5/17+9.4% / +12.9%−32.1% / −66.6%
Levy Relative StrengthRobert A. Levy · weeklyOUTAug 14, 2026 −1.5%Enter above C$66.25 (+3.3%)30% 38/126+4.7% / +12.9%−36.8% / −66.6%
MACD Signal CrossGerald Appel · dailyINOct 6, 2026 −1.0%Exit below C$61.03 (−4.8%)34% 139/410+7.3% / +12.9%−37.6% / −66.6%
Elder ImpulseAlexander Elder · dailyINOct 13, 2026 0.0%Exit below C$63.24 (−1.4%)27% 219/805+3.0% / +12.9%−48.7% / −66.6%
Know Sure ThingMartin J. Pring · dailyINOct 13, 2026 0.0%Exit below C$59.02 (−8.0%)40% 121/301+6.5% / +12.9%−37.4% / −66.6%
Coppock CurveEdwin S. C. Coppock · month-endINAug 30, 2024 +104.4%Not on one close46% 6/13+13.6% / +13.3%−40.2% / −66.6%
CCI +100Donald R. Lambert · dailyOUTOct 8, 2026 −0.8%Enter above C$64.84 (+1.1%)30% 175/590+6.1% / +12.9%−33.2% / −66.6%
TRIX Signal CrossJack K. Hutson · dailyINOct 7, 2026 −0.4%Exit below C$54.60 (−14.9%)42% 105/251+7.0% / +12.9%−47.7% / −66.6%
TSI Zero LineWilliam Blau · dailyINOct 13, 2026 0.0%Exit below C$62.92 (−1.9%)35% 58/165+8.8% / +12.9%−43.8% / −66.6%
13612W MomentumWouter J. Keller & Jan Willem Keuning · month-endINSep 30, 2026 +5.2%Exit below C$59.86 (−6.7%)46% 37/80+10.2% / +12.4%−43.2% / −66.6%
Market-State MomentumMichael J. Cooper, Roberto C. Gutierrez Jr. & Allaudeen Hameed · month-endINAug 30, 2024 +104.4%Not on one close25% 5/20+8.2% / +11.9%−38.2% / −66.6%
Frog in the PanZhi Da, Umit G. Gurun & Mitch Warachka · dailyINFeb 28, 2025 +104.9%Not on one close28% 11/39+5.2% / +12.4%−43.4% / −66.6%
PMO Signal CrossCarl Swenlin · dailyINOct 6, 2026 −1.0%Exit below C$59.86 (−6.7%)35% 112/323+6.7% / +12.9%−31.3% / −66.6%
Mean reversion
RSI 30/70J. Welles Wilder Jr. · dailyOUTSep 5, 2025 +51.5%Not on one close60% 24/40+6.5% / +12.9%−41.8% / −66.6%
RSI(2) PullbackLarry Connors & Cesar Alvarez · dailyOUTOct 1, 2026 +2.8%Not on one close62% 193/312+4.9% / +12.9%−14.0% / −66.6%
Double 7sLarry Connors & Cesar Alvarez · dailyOUTOct 6, 2026 −1.0%Not on one close64% 267/416+7.5% / +12.9%−35.6% / −66.6%
Bollinger ReversionJohn Bollinger · dailyOUTOct 6, 2026 −1.0%Buy below C$60.25 (−6.1%)67% 146/218+8.9% / +12.9%−42.8% / −66.6%
Stochastic 20/80George C. Lane · dailyINOct 1, 2026 +2.8%Not on one close64% 97/151+8.1% / +12.9%−61.6% / −66.6%
Williams %RLarry Williams · dailyOUTOct 9, 2026 +3.0%Not on one close63% 180/285+8.1% / +12.9%−67.7% / −66.6%
DeMark 9-CountTom DeMark · dailyINJun 26, 2026 −2.5%Not on one close62% 47/76+9.5% / +12.9%−55.1% / −66.6%
Mayer MultipleTrace Mayer · dailyINNov 22, 2004 +1,297.2%Sell above C$144.24 (+124.9%)–+12.9% / +12.9%−66.6% / −66.6%
ConnorsRSI PullbackLarry Connors & Cesar Alvarez & Matt Radtke · dailyOUTApr 14, 2026 +17.4%Not on one close62% 15/24+2.8% / +12.9%−12.0% / −66.6%
Laguerre RSIJohn F. Ehlers · dailyINSep 30, 2026 +5.2%Exit below C$62.89 (−2.0%)45% 148/331+5.5% / +12.9%−45.6% / −66.6%
StochRSI 20/80Tushar S. Chande & Stanley Kroll · dailyOUTOct 9, 2026 +3.0%Not on one close56% 237/424+6.8% / +12.9%−62.3% / −66.6%
IBS ReversionAlexander S. Pagonidis · dailyOUTOct 13, 2026 0.0%Buy below C$64.14 (0.0%)57% 962/1690+1.5% / +12.9%−38.1% / −66.6%
Connors %bLarry Connors & Cesar Alvarez · dailyOUTSep 14, 2026 +0.1%Not on one close58% 67/116+8.3% / +12.9%−17.7% / −66.6%
Fisher TransformJohn F. Ehlers · dailyOUTOct 13, 2026 0.0%Enter above C$62.83 (−2.0%)38% 397/1058+6.5% / +12.9%−44.0% / −66.6%
1-Month ReversalNarasimhan Jegadeesh & Bruce N. Lehmann · month-endINJul 31, 2026 −0.4%Sell above C$62.18 (−3.1%)60% 78/130+9.0% / +12.9%−58.3% / −66.6%
Volume & money flow
On-Balance VolumeJoseph E. Granville · dailyOUTSep 25, 2026 +1.5%Enter above C$64.14 (+0.0%)30% 200/674+6.3% / +12.9%−35.8% / −66.6%
Chaikin Money FlowMarc Chaikin · dailyINSep 18, 2026 −0.5%Not on one close38% 74/194+6.6% / +12.9%−51.7% / −66.6%
Money Flow IndexGene Quong & Avrum Soudack · dailyOUTMar 9, 2026 +11.4%Not on one close63% 29/46+5.4% / +12.9%−53.6% / −66.6%
Negative Volume IndexNorman Fosback & Paul Dysart · dailyINAug 8, 2025 +75.8%Exit below C$56.28 (−12.3%)31% 47/150+7.6% / +12.7%−40.2% / −66.6%
Force IndexAlexander Elder · dailyINOct 13, 2026 0.0%Exit below C$62.20 (−3.0%)29% 208/717+4.3% / +12.9%−41.6% / −66.6%
Buff AveragesBuff Dormeier · dailyINOct 7, 2026 −0.4%Exit below C$59.70 (−6.9%)30% 118/388+3.3% / +12.9%−41.9% / −66.6%
Chaikin OscillatorMarc Chaikin · dailyINOct 13, 2026 0.0%Exit below C$64.14 (0.0%)36% 208/584+0.6% / +12.9%−73.5% / −66.6%
Volume Flow IndicatorMarkos Katsanos · dailyOUTSep 25, 2026 +1.5%Flips at next check29% 34/117+7.0% / +12.5%−42.1% / −66.6%
Klinger OscillatorStephen J. Klinger · dailyINOct 13, 2026 0.0%Not on one close38% 353/931+4.7% / +12.9%−48.2% / −66.6%
Candles & chart patterns
Engulfing SwitchSteve Nison & Thomas N. Bulkowski · dailyOUTOct 9, 2026 +3.0%Not on one close49% 82/169+5.3% / +12.9%−65.1% / −66.6%
HikkakeDaniel L. Chesler · dailyINJan 20, 2026 +32.9%Exit below C$47.36 (−26.2%)34% 30/89+1.9% / +12.9%−48.2% / −66.6%
Turtle Soup Plus OneLinda Bradford Raschke & Larry Connors · dailyOUTOct 8, 2026 −0.8%Not on one close40% 23/58+1.5% / +12.9%−21.8% / −66.6%
Calendar
Halloween IndicatorSven Bouman & Ben Jacobsen & Yale Hirsch & Jeffrey Hirsch · dailyOUTApr 30, 2026 +13.7%Buys Oct 3056% 24/43+11.4% / +12.9%−51.5% / −66.6%
Best Six + MACDYale Hirsch & Jeffrey Hirsch · dailyINOct 6, 2026 −1.0%Window opens Apr 161% 27/44+10.7% / +12.9%−57.4% / −66.6%
Seasonal TimingSy Harding · dailyOUTApr 20, 2026 +15.1%Window opens Oct 1663% 27/43+10.8% / +12.9%−55.5% / −66.6%
Santa Claus RallyYale Hirsch & Jeffrey Hirsch · dailyOUTJan 5, 2026 +25.9%Buys Dec 2348% 21/44+3.7% / +12.9%−5.6% / −66.6%
Turn of the MonthJosef Lakonishok & Seymour Smidt & Robert A. Ariel · dailyOUTOct 5, 2026 +4.2%Buys Oct 2952% 276/526+7.5% / +12.9%−21.2% / −66.6%
Presidential Sweet SpotYale Hirsch & Jeffrey Hirsch · dailyINSep 30, 2026 +5.2%Sells Jun 3055% 6/11+5.8% / +12.9%−20.9% / −66.6%
Pre-HolidayRobert A. Ariel & Josef Lakonishok & Seymour Smidt · dailyOUTSep 4, 2026 +0.3%Buys Nov 2448% 184/386+1.7% / +12.9%−11.9% / −66.6%
January BarometerYale Hirsch & Jeffrey Hirsch · month-endINDec 30, 2022 +142.8%Not on one close50% 10/20+9.7% / +12.9%−52.2% / −66.6%
Weekend EffectKenneth French & Josef Lakonishok & Seymour Smidt · dailyINOct 13, 2026 0.0%Sells Oct 1650% 1148/2284+6.8% / +12.9%−53.5% / −66.6%
Pre-FOMC DriftDavid Lucca & Emanuel Moench · dailyOUTSep 16, 2026 −0.9%Buys Oct 2743% 151/348+0.9% / +12.9%−16.5% / −66.6%
Lunar CycleKathy Yuan, Lu Zheng & Qiaoqiao Zhu · dailyINOct 2, 2026 +2.9%Sells Oct 1653% 285/541+9.1% / +12.9%−40.3% / −66.6%
Benchmark
Buy & HoldJohn C. Bogle · benchmarkINJan 4, 2005Always in–+12.9%−66.6%

If the market cracks: the storm test

How the storm test works
ExposureLow1 of 10 points
  • Market swings0/3
  • Past crashes0/2
  • Debt1/3
  • Run-up0/2
  • It carries 2.7× as much debt as equity.

Past crashes, peak to low

Financial crisis Oct 2007 to Dec 2008 · back to its old high Nov 2010

QBR.B−63%
TSX−47%

COVID crash Feb 2020 to Mar 2020 · back to its old high Aug 2020

QBR.B−19%
TSX−37%

2022 bear market Jan 2022 to Oct 2022 · back to its old high Nov 2022

QBR.B−13%
TSX−14%
  • Beta0.16Moves about 0.2× as much as the TSX week to week.
  • Downside capture−79%In months the TSX fell, this fell -79% as much on average (it often rose anyway).
  • Two-year change+94%Run-ups of 100%+ crashed 40% or more within two years about half the time (Greenwood, Shleifer & You).
  • From 52-week high−8%
  • Debt to equity2.73×
  • Net debt / EBITDA3.4×Years of operating cash earnings it would take to pay off its debt.
  • Interest cover4.4×

A crash marks every stock down; debt decides which companies come through. The storm test scores both halves: how hard the stock swings with the market, and how much debt it carries into a downturn. It describes fragility; it does not predict a crash.

The business behind the price

How to judge these numbers

Telecom Services · Quebecor Inc., together with its subsidiaries, engages in the telecommunications, media, and sports and entertainment businesses in Canada. The company offers internet access, television distribution, mobile and wireline telephony, business solutions, and over-the-top video services.

Size and valuation
Market capC$14.5BWhat the whole company is worth at today's price: share price × shares outstanding.
Revenue (last 12 months)C$5.8BTotal sales. The market values it at 2.5× sales.
P/E ratio15.7×Buyers pay C$16 for each C$1 of the last year's profit.
Forward P/E13.5×Price against analysts' estimate of next year's profit. Lower than the P/E means profit is expected to grow.
Price to book5.2×Price against the company's net assets (its equity) per share.
Profit and growth
Profit margin16.3%Keeps 16¢ of each dollar of sales as profit.
Revenue growth+4.3%Last quarter's sales against the same quarter a year earlier.
Earnings growth+25.5%Same comparison for profit.
Return on equity35.2%Yearly profit as a share of shareholders' money in the business.
Free cash flowC$1.4BCash left after running and investing in the business.
Balance sheet
Total equityC$2.6BWhat it owns minus what it owes.
Total debtC$7.2BLoans and bonds it has to pay back, with interest.
CashC$97.6MCash and short-term investments on hand.
Debt to equity2.73×Above about 1.5× is heavily borrowed; above 3× is fragile in a downturn.
Interest cover4.4×Interest is easily paid from profit.
Wall Street
Average analyst targetC$73.4014% above the close, from 15 analysts (range C$66.00 to C$80.00).
Consensus ratingBuyAnalysts' average recommendation. Ratings lean positive: sell ratings are rare.
Dividend yield2.89%Yearly dividends as a share of the price.

Company figures from Yahoo Finance, fetched Oct 14, 2026. Analyst targets are opinions, not forecasts Be The Puck checks.

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