Oct 13 close Sign in

Momentum · month-end rule · Media & telecom

12-1 Momentum on Take-Two Interactive

What the play says

Out since Sep 30, 2026at $207.50TTWO since then −3.5%

Latest reading: 12-1 return −15.0%

Next move

No single month-end close can flip this call, not even one as low as $50.08 or as high as $801.28. The rule skips the most recent month, so the next close doesn't count. Its next call is already set by closes you can see.

Next check: this month's close, Oct 30, 2026

See every reason, for and against, in the Theory tester

TTWO with the play, last two years

TTWOPlay inPlay out

Shading shows the play's call from the close that triggered it.

Return from 12 months to 1 month ago

12-1 return

Dashed line at 0.

Growth of $10,000 since 2005

12-1 MomentumBuy & hold

Log scale. After trading costs, with T-bill interest while out.

The record

The play against buying and holding TTWO over exactly the same dates, after costs.

Play, since 2005Hold, since 2005Play, 5 yrsHold, 5 yrs
Annual return+12.0%+10.3%+7.0%+3.3%
Total return+1,062%+744%+40%+17%
Worst drawdown−62.2%−80.8%−31.9%−51.5%
Volatility31.9%41.7%22.1%32.9%
Sharpe ratio0.450.400.240.15
Time invested68%100%
Switches per year1.30

Every call, graded

Right on 19 of 29 closed calls (66%). In calls averaged +45.0%; out calls saw TTWO move −0.5% on average.

CalledCallPriceUntilTTWO movedResult
Sep 30, 2026OUT$207.50now−3.5%open
Jul 31, 2026IN$242.92Sep 30, 2026−14.6%✕ wrong
Apr 30, 2026OUT$213.76Jul 31, 2026+13.6%✕ wrong
Jun 30, 2023IN$147.16Apr 30, 2026+45.3%✓ right
Dec 31, 2021OUT$177.72Jun 30, 2023−17.2%✓ right
Nov 30, 2021IN$165.88Dec 31, 2021+7.1%✓ right
Sep 30, 2021OUT$154.07Nov 30, 2021+7.7%✕ wrong
Nov 29, 2019IN$121.35Sep 30, 2021+27.0%✓ right
Aug 30, 2019OUT$131.97Nov 29, 2019−8.0%✓ right
Jul 31, 2019IN$122.52Aug 30, 2019+7.7%✓ right
Dec 31, 2018OUT$102.94Jul 31, 2019+19.0%✕ wrong
Apr 30, 2013IN$15.26Dec 31, 2018+574.6%✓ right

An in call is right when the price rose before the next call; an out call is right when it fell. The latest 12 of 30 calls shown.

How the play works

  1. In at month-end when the return from 12 months ago to 1 month ago is above zero.
  2. Out when it is zero or below.

Jegadeesh and Titman ranked thousands of stocks and bought the winners. Testing one stock against zero is time-series momentum, a related idea.

The skip-a-month form came later; their 1993 paper skipped at most a week.

The case against

Valeriy Zakamulin tested moving-average timing on up to 155 years of U.S. stock data and found no statistically significant edge in the second half of that record. The rules earned their keep in a few severe bear markets and lagged buy and hold for long stretches in between.

Read the skeptic's scoreboard

Free account

Know the moment the light flips on your stocks.

Follow your stocks and get an email with the analysis the evening a light flips. Member tools are free until January 1, 2027.