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Momentum · month-end rule · Consumer & retail

12-1 Momentum on Airbnb

What the play says

In since Mar 31, 2026at $126.28ABNB since then +31.1%

Latest reading: 12-1 return 50.9%

Next move

No single month-end close can flip this call, not even one as low as $41.40 or as high as $662.32. The rule skips the most recent month, so the next close doesn't count. Its next call is already set by closes you can see.

Next check: this month's close, Oct 30, 2026

See every reason, for and against, in the Theory tester

ABNB with the play, last two years

ABNBPlay inPlay out

Shading shows the play's call from the close that triggered it.

Return from 12 months to 1 month ago

12-1 return

Dashed line at 0.

Growth of $10,000 since 2022

12-1 MomentumBuy & hold

Log scale. After trading costs, with T-bill interest while out.

The record

The play against buying and holding ABNB over exactly the same dates, after costs.

Play, since 2022Hold, since 2022Play, 5 yrsHold, 5 yrs
Annual return+1.8%−0.9%+1.8%−0.9%
Total return+9%−4%+9%−4%
Worst drawdown−38.4%−55.8%−38.4%−55.8%
Volatility25.9%43.7%25.9%43.7%
Sharpe ratio0.040.110.040.11
Time invested48%100%
Switches per year2.90

Every call, graded

Right on 7 of 14 closed calls (50%). In calls averaged −2.6%; out calls saw ABNB move +1.1% on average.

CalledCallPriceUntilABNB movedResult
Mar 31, 2026IN$126.28now+31.1%open
Feb 27, 2026OUT$135.11Mar 31, 2026−6.5%✓ right
Jan 30, 2026IN$129.37Feb 27, 2026+4.4%✓ right
Oct 31, 2025OUT$126.54Jan 30, 2026+2.2%✕ wrong
Aug 29, 2025IN$130.53Oct 31, 2025−3.1%✕ wrong
Dec 31, 2024OUT$131.41Aug 29, 2025−0.7%✓ right
Oct 31, 2024IN$134.79Dec 31, 2024−2.5%✕ wrong
Sep 30, 2024OUT$126.81Oct 31, 2024+6.3%✕ wrong
Aug 30, 2024IN$117.31Sep 30, 2024+8.1%✓ right
Jul 31, 2024OUT$139.56Aug 30, 2024−15.9%✓ right
Jun 30, 2023IN$128.16Jul 31, 2024+8.9%✓ right
Jun 30, 2022OUT$89.08Jun 30, 2023+43.9%✕ wrong

An in call is right when the price rose before the next call; an out call is right when it fell. The latest 12 of 15 calls shown.

How the play works

  1. In at month-end when the return from 12 months ago to 1 month ago is above zero.
  2. Out when it is zero or below.

Jegadeesh and Titman ranked thousands of stocks and bought the winners. Testing one stock against zero is time-series momentum, a related idea.

The skip-a-month form came later; their 1993 paper skipped at most a week.

The case against

Valeriy Zakamulin tested moving-average timing on up to 155 years of U.S. stock data and found no statistically significant edge in the second half of that record. The rules earned their keep in a few severe bear markets and lagged buy and hold for long stretches in between.

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