Oct 13 close Sign in

Mean reversion · daily rule · Big tech

Bollinger Reversion on Amazon

What the play says

Out since Sep 21, 2026at $258.45AMZN since then +0.1%

Next move

Buys on a daily close below $242.24.

$242.24
−6.3% from the Oct 13 close of $258.58

Next check: the Oct 14, 2026 close

See every reason, for and against, in the Theory tester

AMZN with the play, last two years

AMZN20-day SMALower bandPlay inPlay out

Shading shows the play's call from the close that triggered it.

Growth of $10,000 since 2005

Bollinger ReversionBuy & hold

Log scale. After trading costs, with T-bill interest while out.

The record

The play against buying and holding AMZN over exactly the same dates, after costs.

Play, since 2005Hold, since 2005Play, 5 yrsHold, 5 yrs
Annual return+8.4%+24.5%+10.7%+9.6%
Total return+482%+11,516%+66%+57%
Worst drawdown−35.4%−65.3%−31.8%−55.7%
Volatility20.7%37.6%22.5%36.5%
Sharpe ratio0.410.720.400.33
Time invested21%100%
Switches per year7.80

Every call, graded

Right on 108 of 170 closed calls (64%). In calls averaged +2.1%; out calls saw AMZN move +5.9% on average.

CalledCallPriceUntilAMZN movedResult
Sep 21, 2026OUT$258.45now+0.1%open
Sep 15, 2026IN$248.42Sep 21, 2026+4.0%✓ right
Jul 31, 2026OUT$271.58Sep 15, 2026−8.5%✓ right
Jul 24, 2026IN$232.11Jul 31, 2026+17.0%✓ right
Jul 1, 2026OUT$241.70Jul 24, 2026−4.0%✓ right
Jun 2, 2026IN$256.52Jul 1, 2026−5.8%✕ wrong
Apr 1, 2026OUT$210.57Jun 2, 2026+21.8%✕ wrong
Mar 27, 2026IN$199.34Apr 1, 2026+5.6%✓ right
Mar 4, 2026OUT$216.82Mar 27, 2026−8.1%✓ right
Feb 5, 2026IN$222.69Mar 4, 2026−2.6%✕ wrong
Oct 8, 2025OUT$225.22Feb 5, 2026−1.1%✓ right
Sep 23, 2025IN$220.71Oct 8, 2025+2.0%✓ right

An in call is right when the price rose before the next call; an out call is right when it fell. The latest 12 of 171 calls shown.

How the play works

  1. In on a close below the lower band (20-day average − 2 standard deviations).
  2. Out on a close above the 20-day average.

This runs against Bollinger's advice that tags of the bands are not signals. It is shown because so many traders use it.

The case against

Valeriy Zakamulin tested moving-average timing on up to 155 years of U.S. stock data and found no statistically significant edge in the second half of that record. The rules earned their keep in a few severe bear markets and lagged buy and hold for long stretches in between.

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